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Purple Juice (and about Juicing)

 Have you ever heard of Joe Cross, or his documentary called “Fat, Sick, and Nearly Dead”? Joe is a wellness advocate, and he lost 100 lbs and rid his body of an auto-immune disease thanks to his 60-day juice cleanse. Juicing has become quite the trend these past couple years, and Joe’s documentary has been at the helm since the beginning.

I was recently invited to meet Joe Cross. I must admit, I was somewhat skeptical about the cure-all approach to juicing- I didn’t believe it was a healthy approach to food. It sounded like another unsustainable diet trend, and it contradicted my own health values, which are to eat a variety of foods in the least processed way possible.

My preemptive judgement was completely wrong.

Meeting Joe was very inspiring- he told me about his life story, his own personal struggles, and his forward-driven passion for finding out the secrets to living a healthy and optimal life. He told me that 70% of all diseases are due to lifestyle choices- isn’t that shocking?!
Joe’s latest book, “Reboot with Joe: Fully Charged” offers a more holistic approach to a healthy lifestyle. Living a life of just juice simply isn’t sustainable nor is it convenient, so Joe did lots of research in order to identify the seven keys to thrive. Juicing still remains a key component throughout the book, but he looks are ways to integrate it into a regular diet, rather than a short-term fix.

My favourite two points from his book:
Key 1: Change your relationship with food- don’t divide food into “good” and “bad” categories, as this can lead to feelings of guilt and depression which can lead to eating more. Instead, break it down into everyday foods (fruits, veggies, plants, etc) and fun foods for one and a while (ice cream, cookies, etc)
Key 5: Maintain the machine. We know our bodies, like cars, need certain items in order to perform its best. On top of eating well, our “machine” also needs exercise and sleep. Be sure these elements of a healthy lifestyle are just as important as what foods go in.

It seems rather simple- and that’s the beauty of it! All seven points from his book were clear, simple, easy to implement, and above all: will lead to a healthier lifestyle.

After meeting Joe, I was sent home with juicing inspiration and with a gift- a Breville Juice Fountain Plus! This juicer lives up to the standards of all other Breville products- it’s superbly made and was clearly designed by those who actually use the machines. It’s easy to clean, doesn’t leak, and the silicone pads on the bottom stop it from moving around while you’re using it. It was the perfect tool I needed to start trying my hand at making juices of all colours!

So I decided to start at the end of the rainbow: I made my own purple juice. What I love about this particular juice recipe is the radishes add a bit of a kick- meaning it would be a perfect wake-me-up juice for first thing in the morning. And it’s also delicious enough, you won’t mind integrating it into your holistically healthy life 🙂 I hope you like it!

Hilary’s Purple Juice


– 2 large carrots
– 1/4 head purple cabbage
– 7 radishes
– 1/2 lemon
– 2 apples


Wash and juice ingredients.
Serves 2.